Aussie Pie Case Study Example | Topics and Well Written Essays - 2500 words

Aussie Pie - Case Study ExampleThe given report projects the financial statement for a cabbage up business to acquire business loan. By preparing the financial statements of the organization, the management would be able to agnise how they have performed in one year after establishing a new business in the the States market. Initially, details of the planned business are given below on the basis of which projections are arrived atBUSINESS IDEA Anna Amphlett and Andrew Ferris plan to start up business in Seattles Pike Place grocery store under the trade-marked name of Aussie Pies. Business would conduct production and distribution of Australian meat pies. Idea of exploring fortune for a meat pie in the US arrived from Anna Amphlett and Andrew Ferriss visit to Australia where the mentioned product is a national morsel having huge market chiefly during sports. PRODUCT DETAILS Meat pies are hand sized agglomerate pie made with pastry and filled with minced (ground) beef gravy. Th e pie has short crust bottom and flaky pastry top. The meat pie is about four inches in diameter and traditionally in hand with tomato sauce (tomato Ketchup) and tended to(p) by cold beer. Plan to introduce Australian meat pie in the US result mainly follow the same product details and differentiation will be offered in the quality of pies. The Aussie Pies will be of high quality with low fat beef. The Aussie Pies would be made from beef elevated on ranches using no hormones or insecticides. Initially, standard meat pies would be offered and based on the level of supremacy further specialty pies, such as steak and kidney pies, meat and sun dried tomato pies, and Barramundi pies would be offered. LOCATION Anna Amphlett and Andrew Ferris plan to open first store in Seattles Pike Place Market. This place is a popular destination for tourists, and they will be the basic target market. Tourists usually have curiosity for the culinary art of places they are visiting. Aussie Pies with high quality and low fat will mainly attract these tourists of Seattle. Moreover, quality raised meat being the specialty of Aussie Pies would attract health conscious young generation as well. terms The price of meat pie is decided to $ 3.25 per pie.